With all the social media sites available today, which ones should you leverage? In an ideal world, you would use them all. As a small business, however, you don’t have enough time and money to do so.
With your limited resources, which social media platform would you pick?
If you think Facebook and YouTube are your best bets because they are most popular, think again. Just because a site is popular doesn’t mean it is a good fit for you business.
To help you decide which social media platform is best suited for your business, I’ve created an infographic that explains what social sites you should be leveraging based on real data.
Conclusion
If you had to guess which social site performs the best for Quick Sprout, which one would you choose?
If you chose Facebook or Twitter, you’re wrong. Quick Sprout’s audience is mainly people who own businesses, and my number one traffic source – as far as social media platforms are concerned – is actually LinkedIn. I generate my LinkedIn traffic through groups.
What social sites are you leveraging for your business?